Deals dying in silence
44% of reps quit after one follow-up. Buyers need 5–8 touches. MagicBlocks runs the full cadence across web chat, SMS, and email (direct messages in private beta) — persistent, in context, and respectful of every signal.
The math of silence
Every sales team tells itself the same story: "we follow up consistently." Every sales team's data says otherwise. The gap between touch #1 and touch #5 is where the vast majority of revenue leaks out of your pipeline.
Of reps give up after a single follow-up attempt.
Scripted Inc. · Marketing Donut benchmarkOf sales require 5+ follow-up contacts after the first meeting.
Brevet Group · sales follow-up researchMedian touches on a closed deal across MagicBlocks-run cadences.
MagicBlocks · n=47 operators, 2025The deal your rep gave up on at touch #2 is the deal someone else is closing at touch #6.
30 days, two reps
The left lane is how most reps work a lead today. The right lane is what a persistent, in-context AI does with the exact same lead — across the exact same 30 days.
Persistence you can hear
Most automated follow-up sounds like automated follow-up — "Just checking in!" on a 3-day loop until the lead blocks the number. MagicBlocks writes like a senior operator who's had a thousand of these conversations: each touch adds something new, respects every signal, and backs off when backing off is the right move.
Illustrative conversation. Roofing timelines, material availability, and insurance outcomes vary. Scopes and estimates are provided by licensed contractors.
What your team sees
Re-engaged leads are the most fragile moment in a cadence. They reached out — which means you have seconds, not hours, to respond. And they definitely don't want to re-explain who they are. Your rep gets the full thread, the full context, and a single-line brief: "Dormant 18 days. Just replied. Here's what they wanted."
Mike R.
Home services · Roof replacement
Across 47 operators · 2025
The deal your rep gave up on at touch #2 is the deal someone else is closing at touch #6.
Across 47 operators, every cadence.
FAQ · Follow-up
Only if the cadence is dumb. A 7-touch cadence that adds value on every message, backs off on non-response, reads engagement signals, and honors every stop signal is the opposite of spam — it’s the follow-up a great rep would do if they had infinite time and perfect memory. That’s the bar MagicBlocks holds itself to.
Three ways. Explicit signals — the lead says "stop," "remove me," "not interested," or asks to be left alone — and the cadence ends instantly. Implicit signals — multiple non-responses, opened-but-not-replied patterns, or topic shifts indicating disinterest — and the cadence extends intervals or exits. Operator-set rules — max touches, quiet-hour windows, state-specific rules — all enforced at the cadence level.
Web chat, SMS, and email. Direct messages — Instagram DMs, WhatsApp Business, Facebook Messenger — are in private beta. Each channel respects its own timing and consent rules; channel switching happens intelligently based on the lead’s prior behavior.
Depends on your deal cycle. Mortgage refi — usually 5–7 touches over 14 days. Commercial insurance — 8–12 touches over 60 days. Solar — 10+ touches across a full seasonal cycle. Home services — 5–8 touches in a 30-day window. We set this up to match your actual buyer journey during onboarding.
Two options. Review-first mode — every message sits in a queue for a rep to approve before going out, typically used by teams with regulated or high-touch conversations. Autopilot mode — MagicBlocks sends instantly, every message logged with full auditability. Most operators start in review-first, then move to autopilot for inbound cadences once they’ve seen the voice and results.
We dedupe. One touch per channel per day unless the lead initiates more. No stacking. No double-sending. No "we sent you 4 emails in 2 hours" disasters.
Seconds. Re-engagement is the most fragile moment in a cadence — the lead reached out, which means you have a narrow window before they lose interest again. MagicBlocks responds instantly with the full thread context and hands off to a rep right away if the lead is ready for a human conversation.
No. Each touch is composed fresh with full context — previous messages, lead-provided info, time-of-day, channel, and where the lead is in the buyer journey. Touch #6 isn’t "Hey, just following up again!" — it’s a new idea, new value, or a new way to help.
It replaces the follow-up grunt work your SDRs dread — the 4th, 5th, 6th nudge that everyone knows they should send but rarely do. Your SDRs keep the live conversations, the qualified meetings, the complex negotiations. MagicBlocks keeps the cadence alive until the lead is ready.
Run your numbers
Four numbers. A minute of your time. A real answer.
Revenue calculator
Your numbers
New rate: 5.5%
Your results
Current monthly revenue
$129,600
Projected revenue at 5.5% conversion
$158,400
Additional revenue per month
$28,800
MagicBlocks cost
$4,000/mo
Return on investment
620%
Payback period
< 1 month
Your database
Typical for aged leads without re-engagement
AI-driven reactivation typically achieves 3–8%
Your results
Current revenue at 1% conversion
$120,000
Revenue with MagicBlocks at 2%
$240,000
Additional revenue unlocked
$120,000
MagicBlocks cost
$1,000/mo
Return on investment
11,900%
Cost per reactivated deal
$10
