You don't have a lead problem. You have a conversion problem.

An AI that engages, qualifies, follows up, and reactivates every lead — across web chat, SMS, email, and direct messages. In seconds. By design.

Response time
4.2s
Booked
Hey 👋 noticed you searched “30-year fixed refi rates” and landed on our rate quote page. Quick one — refi or purchase?
Refi. Balance around $420K.
30-yr fixed is sitting 6.75–7.0% this week for strong credit. Want a 15-min review tomorrow at 10:30 with Sarah Chen?
10:30 works.
Done. Sarah will call your mobile at 10:30. Calendar invite sent. ✓
Scenario · Mortgage
  • 737% ROI uplift Beeline · mortgage
  • 2,600+ Leads in 72 hrs Waterbom · tourism
  • <5s Response time 24/7/365 coverage

The diagnosis

The half-life of a lead is measured in minutes. Not days.

Most inbound leads start hot and go cold fast. Miss the first five minutes and your odds of reaching them drop by an order of magnitude. By day three, they've picked someone else — or forgotten you exist.

Fast isn't a feature. It's the game. And almost no one is playing it.

InsideSales.com 2019

0 sec1 min5 min15 min30 min100%50%0%HotCoolingDead zoneMagicBlocks · 5 secCONVERSATION BEGINSYour team · 10 minCONTACT RATE DOWN 80%

Show, don't tell

Most "AI" is autocomplete in a hoodie. This is an AI that closes.

Same lead. Same question. Watch the difference.

Generic chatbot
Hey, what rates are you guys seeing right now?
Thanks for your interest! A loan officer will reach out within 1 business day. Meanwhile, check our rates page or call us at the number on the site.
MagicBlocks
Booked
Hey 👋 saw you searched “refi rates Texas” and landed on our 30-yr fixed page. Refi or purchase?
Refi. Balance ~$420K, value ~$560K.
LTV around 75% — that profile usually sees strong pricing. 30-yr fixed is 6.75–7.0% this week. Got 15 min tomorrow at 10:30 with Sarah Chen, our senior LO?
10:30 works.
Done. Sarah will call you at 10:30 with the rate structure queued up. ✓

Illustrative conversation. Rates shown are market ranges, not offers. Actual rates are determined by licensed loan officers based on full application.

Production results

What actually happens when every lead gets worked like it cost money.

Not the demo. Not the deck. Production.

Industry baseline
With MagicBlocks
Response time
42 min industry average
Under 5 seconds
Task completion
59% (generic agents)
98%
ROI uplift (Beeline, mortgage)
Status quo
737% ROI · 484% more contact · 300% more conversions
Speed (Waterbom, tourism)
21 hr response
60 sec · 1,440× faster · 2,600+ leads in 72 hrs
Production results across mortgage and tourism deployments.

Read the full stress-test methodology & results

How it works

How MagicBlocks works every lead, every time.

Lead comes in. MagicBlocks enriches it, picks the right channel, opens the conversation, qualifies against your rules, follows up without losing the plot, hands off when the buyer is ready, and updates your CRM every step. In seconds. Designed to run the full motion without a rep babysitting it.

01 · Capture

Every lead, in seconds

Forms, marketplaces, ads, your CRM — wherever leads come from, MagicBlocks engages in under 5 seconds and doesn't have off-hours.

02 · Convert

Worked like a closer, not a chatbot

Engages, qualifies against your rules, and follows up across web chat, SMS, email, and direct messages — until the buyer says yes, no, or enough.

Avg.5sFirst response
03 · Hand off

Your reps take the handshake

Pre-qualified, warm handoff with the full conversation, the qualification signals that matched, and the next step. CRM updated. No scavenger hunt.

Task completion98%vs 59% generic agents

One engine, every channel

Your buyers live in their inbox, their phone, and their browser. We meet them there.

One engine — engage, qualify, follow up, re-engage — running every conversation across chat, SMS, DMs, and email. One conversation. One memory. Every channel.

The engineMagicBlocks
EngageQualifyFollow upReengageChatSMSDMsEmail

The conversation arc

Every message is either a step forward. Or a step lost.

The engine ships with our HAPPA framework — Hook. Align. Personalise. Pitch. Action. — as a starting point, built from tens of thousands of closed deals. Replace it with your own playbook anytime. The difference between a chatbot and a closer is having a sales arc, not which one.

HHookOpen with relevanceAAlignMatch their prioritiesPPersonaliseUse everything knownPPitchRight offer, right momentAActionLow-friction next step

The handoff

MagicBlocks doesn't close the deal. It makes sure the right human can.

When a lead is qualified, MagicBlocks hands them to your rep with a summary, the qualification signals that matched, and the exact next step. No scavenger hunt through chat history. No "sorry, can you repeat that?" when the rep picks up the call. We do the warmup. Your rep takes the handshake.

TS

Taylor Simmons

Mortgage · Loan officer

09:49
Qualified$450k30-yr fixedPrefers SMS
Income
$145k
Timeline
4–8 weeks
Credit band
740+
Intent score
92

Integrations

Plugs into the tools you already pay for.

HighLevel. HubSpot. Twilio. Calendly. Zapier. Make. Webhooks. Plus MCP and API access to reach any system. We meet your data where it lives — not the other way around. Connect in an afternoon. Stay in sync automatically.

See all integrations
MagicBlocks
SalesforceHubSpotTwilioCalendlyZapierSegmentStripeSlack

Built for production

Demos are easy. Production is where AI projects die.

Gartner says over 40% of AI agent projects don’t make it to production. We’ve seen why. The demo always works. Real customers are where it breaks down. We spent two years getting it right so you don't have to start from scratch.
Jay Stockwell · Co-Founder & CEO, MagicBlocks
  • SOC 2 Type II Annual independent audit of security, availability, and confidentiality controls.
  • ISO 27001 International standard for information-security management — certified.
  • TCPA-aligned Outbound SMS aligned to the U.S. Telephone Consumer Protection Act.
  • GDPR-aligned Tooling to run your own GDPR-aligned process — right-to-access and right-to-delete across every record we hold.
  • Opt-outs honoured STOP / unsubscribe honoured automatically across SMS, email, and DMs.
  • Audit logs & RBAC Every action stamped, signed, and queryable. Operator, manager, viewer roles.

Run your numbers

Four numbers. Ten seconds. Real answer.

Revenue calculator

What is the leak costing you today?

Your numbers

$
4.5%
+1%

New rate: 5.5%

$
Plan suggested: Scale at $4,000/mo

Your results

Current monthly revenue

$129,600

Projected revenue at 5.5% conversion

$158,400

Additional revenue per month

$28,800

MagicBlocks cost

$4,000/mo

Return on investment

620%

Payback period

< 1 month

Your database

1%

Typical for aged leads without re-engagement

2%

AI-driven reactivation typically achieves 3–8%

$
Plan suggested: Core at $1,000/mo

Your results

Current revenue at 1% conversion

$120,000

Revenue with MagicBlocks at 2%

$240,000

Additional revenue unlocked

$120,000

MagicBlocks cost

$1,000/mo

Return on investment

11,900%

Cost per reactivated deal

$10

FAQ

Questions teams ask before they buy.

How does MagicBlocks know when a lead is actually qualified?

You define the rules — budget, authority, need, timeline, industry-specific fields. MagicBlocks asks, listens, and matches replies against your qualification criteria. When a lead hits multiple triggers, it hands off with the full conversation, the signals that matched, and a suggested next step. Your reps don’t have to qualify twice.

Isn't this just a chatbot?

No. A chatbot answers questions. MagicBlocks runs the full sales motion: engages, qualifies, follows up for days or weeks, reactivates dormant leads, and hands off. It sells inside the conversation — HAPPA arc, not FAQ lookup.

How fast does it actually respond?

Under 5 seconds on chat and SMS is what we're built for. That's the design intent, and what our production data shows. 24/7.

How do you sell inside a chat without being pushy?

The engine ships with our HAPPA framework — Hook, Align, Personalise, Pitch, Action — as a starting point. Replace it with your own playbook anytime. The aim is momentum, not pressure: small yeses and forward motion. If the buyer isn't ready, we nurture. If they are, we close the loop and schedule.

How does it integrate with my CRM?

Native integrations with HighLevel, HubSpot, and the rest — plus Zapier and webhooks for everything else. Leads, activities, notes, and qualification data flow both ways. No dual data entry.

How do you train the AI? How do you prevent hallucinations?

Grounded on your source of truth — products, pricing, policies, FAQs, CRM fields. The engine is designed to pull from what you wrote rather than invent answers. When MagicBlocks isn't confident, it's tuned to say so and escalate to a human instead of guessing. In our internal tests it rarely fabricates — but AI sometimes does fail, so we ship the audit log and human-handoff path for the cases when it does.

Can it run outbound campaigns too?

Yes. Same AI, either direction. Warm outbound, dormant-lead reactivation, event follow-up, post-purchase — we run the conversation, you approve the content.

How does opt-out work, and how do you support TCPA requirements?

Opt-outs are honored on every message — instantly across all channels (chat, SMS, email, and direct messages) and logged with a full audit trail. MagicBlocks is built for TCPA consent and opt-out requirements, holds SOC 2 Type II and ISO 27001 certifications, and gives you the tooling to run your own GDPR-aligned workflows.

How long does setup take?

Most operators are live in 7–14 days. A single setup call, a CRM integration, content review with your team, then a pilot cohort before full rollout.

What does it cost?

Pricing is shaped by your channels, volume, and integrations — see the Pricing page for the full breakdown, or run the ROI calculator on this page to size the leak first.

How long is the conversation memory? Does it remember a lead from last month?

Yes. Memory is tied to the lead, not the session. A lead who reached out six weeks ago and comes back today picks up where they left off — we remember what they asked, what they answered, what was suggested, and where the conversation stalled. No "let me get you caught up" awkwardness. The memory grows with every interaction and informs every follow-up.

See what it sounds like when every lead gets a real reply.

A real walkthrough on your own numbers. No canned pitch — then decide if you want to talk.